If you’ve been in Singapore for a while, you’d know that there’s only so much you can do in this tiny island city state of about 719 kilometres squared. But don’t underestimate the lion city just yet! Where Singapore lacks in physical space and actual number of locations to have fun activities at, it makes up for with the versatility and flexibility of its venues and locations, where various kinds of events can be done, thought of by some of the most creative minds and backed with expertise in event management.
What kind of events are commonly held in Singapore?
According to expert event organiser Marvele, corporate events in Singapore tend to be organised into 2 kinds – online and offline.
Online events include webinars, virtual events or live streaming events where information is shared online and people ‘attend’ online by accessing a website or webinar platform. These are usually done by companies or businesses looking to promote their products and services to an audience unbound by limitations of geography.
Offline events include trade shows, conferences, seminars or even breakfast, lunch, dinners themed around a topic, or sponsored by companies with a message to convey. It’s not unusual for a launching event or an awarding night to incorporate dance parties or teambuilding activities of some sort. Some of the more unusual events that show up more often recently in Singapore are hackathons that involve developers racing to complete a prototype product or application, and unconferences (also called open space conference) where the agenda is not set in stone by the organizer but rather driven by the participants’ passion and expertise.
Where do people hold their event in Singapore?
There are many stunning and unique spaces around Singapore – sure to be a fit for any and all types of special occasions for the company. For large-scale events, you can pick conventional venues such as Singapore EXPO Convention & Exhibition Centre and MAX Atria (123,000 m2) Changi Exhibition Centre (100,000 m2), Suntec Singapore Convention & Exhibition Centre (42,000 m2) or the Sands Expo and Convention Centre (33,852 m2) — the latter two has the advantage of being green venues if you wish to impress your investors.
Aside from that, there are many luxury ballrooms and restaurants, complete with a host of entertainments that can keep your VIP guests entertained. Some of the more popular venues for hosting an event include The White Rabbit, Pollen at Gardens by the Bay, and FLUTES at National Museum of Singapore.
What’s the key to success in organizing an event?
Companies with no dedicated event management or marketing teams would do well to hire an event company to manage the events for them. There’s also another type of event that Singapore companies and organisations like to do, and that’s the team building themed event.
As said by team building expert Jack ‘Sparrow’ Chen of HappySparrow.com.sg, “Despite Singapore’s small size, we are still a choice destination for corporates from around the region and all over the globe to hold their corporate team building activities and events.”
Team building activities that are done in Singapore are usually themed around food, (which happens to be a favourite pastime of Singaporeans) adventure, sports or nature. Yes, despite its small size, Singapore is not without its beautiful natural sceneries. Heritage roads like Little India and Chinatown has a lot to offer – a window into the past of multicultural Singapore, and a melting pot for cuisine from around the world – thanks to the diversity of people who live in Singapore.